The Who's Next Show: An Unmissable Fashion Event
The Concept and Purpose of Who's Next
Who's Next was founded in 1994, and has rapidly established itself as the premier meeting place for fashion professionals. The main objective of the show is to enable fashion brands and designers to present their collections to an international audience of buyers and journalists. It's a unique opportunity for participants to discover the latest trends and anticipate market movements.
The show offers an immersive experience, with each edition focusing on a specific theme that reflects the industry's current concerns and aspirations. This enables exhibitors to tailor their presentations and reinforce their message to a targeted audience.
The different show universes
Who's Next is divided into several universes, each representing a particular segment of the fashion industry:
- Fame: This universe is dedicated to premium brands and emerging designers. It is the meeting place for avant-garde trends and unique styles.
- Private: This space is dedicated to contemporary fashion brands, offering accessible yet stylish collections.
- Trend: This sector highlights current trends and textile innovations, with a particular focus on sustainability and ethical fashion.
- Urban: A universe focusing on streetwear and lifestyle fashion, reflecting urban influences and subcultures.
Each universe offers visitors a different experience and enables buyers to target their searches according to their specific needs.
Exhibitors and Buyers
The show attracts over 1,300 brands and designers from all over the world. Big names in the industry rub shoulders with emerging labels, offering a diversity of choice and inspiration. Exhibitors are carefully selected for their creativity, quality and commitment to responsible practices.
Buyers include independent boutiques, department stores, e-commerce sites and stylists. These professionals come from over 100 countries to discover new collections, establish partnerships and strengthen their networks.
Staying at the Best Western Paris Porte de Versailles ****.
During your visit to Who's Next, we invite you to stay at theBest Western Paris Porte de Versailles *** a three-star hotel ideally located near the event.
Our establishment offers all the comforts and services you need for a pleasant stay: modern rooms, a hearty breakfast, and a dedicated team at your service. Take advantage of our privileged location for easy access to the show, and discover the charm of Paris in a friendly, welcoming setting.